WebMCP

WebMCP is a proposed web standard that lets a website tell AI agents exactly which actions it supports. Instead of an agent guessing which buttons to click, the page exposes clear tools, such as “search flights” or “book a table”, that the agent can call directly.

The proposal is being developed in the open by the W3C Web Machine Learning Community Group, and you can follow the official explainer on GitHub. It builds on ideas from the Model Context Protocol, which connects AI apps to outside tools and data.

Start here with WebMCP

New to the topic? Read our plain-English overview first. Then compare the two approaches in our side-by-side comparison with MCP. If you build websites, our declarative API tutorial shows how to turn a normal HTML form into an agent-ready tool.

Why it matters for site owners

Agents that rely on screenshots and clicks often break when a layout changes. By contrast, structured tools are faster and far more reliable. Therefore, sites that adopt WebMCP early could be easier for AI assistants to use and recommend.